Welcome to episode three of the Workbounce podcast. In this episode we talk to Nikki Schanzer, Head of Sales & GTM Enablement at Hopin and Lish Gates, Director, Global Revenue Enablement at Algolia.
Key Takeaways: An enablement team has to take on a range of personas. Analogous to a circus troupe, this covers presenting, entertaining, balancing (between stakeholders), juggling (multiple initiatives), the list goes on…
The logistics of enablement is often overlooked, particularly when it comes to onboarding. Aligning team members to initiatives rather than functional groups can avoid burnout.
Parts of your enablement strategy can be at different stages of maturity, across tooling, onboarding and content. Different approaches and skills are required at different stages.
Not every piece of information needs to be delivered as a training session. Enablement are there to protect the time of customer-facing reps, which means filtering and condensing key messages.
We hope you enjoy the conversation. If you’d like to talk about any of the topics raised, or find out more about what we’re building at Workbounce, we’d love to hear from you.