"Never listen to your mother" was the first piece of advice [Nic Deville](https://www.linkedin.com/in/ndeville/) shared with me in our interview. His mum—a freelance B2B rep—thought he was too introverted to ever succeed in Sales.

Fast-forward to the present, and Nic has a 20+ year Sales career under his belt. He's held roles as Managing Director EMEA at two B2B SaaS companies, and founded and sold his own business... twice.<br>

<iframe src="https://www.buzzsprout.com/2084115/11838326-002-nic-deville-s-journey-from-ae-to-two-time-founder?client_source=small_player&iframe=true" loading="lazy" width="100%" height="200" frameborder="0" scrolling="no" title='Commission Accomplished, #002 Nic Deville's journey from AE to two-time founder'></iframe>

I asked Nic to reflect on his journey, and share the strengths, weaknesses and mistakes that shaped his perspective on Sales. In our 20 minute conversation, you'll hear him discuss how:

👾 Learning to code changed the way he thinks about selling<br>
🎨 Creative-thinking helped him land a $3.5M contract<br>
📚 Reading business books is the one thing he wishes he'd done sooner in his career

## Nic's recommended reading list

Nic also gave us his top three book recommendations for reps, VPs and CROs looking to expand their knowledge. I've linked to all three on Amazon to save you time:

📕 [Gap Selling by Keenan](https://www.amazon.com/Gap-Selling-Problem-Centric-Everything-Relationships/dp/1732891001)<br>
📗 [The Qualified Sales Leader by John McMahon](https://www.amazon.com/Qualified-Sales-Leader-Proven-Lessons/dp/0578895064)<br>
📘 [The Sales Accerleration Formula by Mark Roberge](https://www.amazon.com/Sales-Acceleration-Formula-Technology-Inbound/dp/1119047072)

We'll be releasing a bonus episode in which Nic talks about his selection in more detail—subscribe so you don't miss it. Links to the show on Spotify, Apple and Google Podcasts are below.

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"Never listen to your mother!" Nic Deville talks about how he defied expectations in his 20+ year Sales career.

Commission Accomplished: Nic Deville's journey from AE to two-time founder